Tracy's Internet Marketing

by Brian J Williams

Social networks can be great tool for instantly communicating, but they were not set up specifically as a marketing resource, so there are a few things missing in these networks when viewed from a marketing perspective. First, most busy social media users follow hundreds, thousands or tens of thousands of people, depending on the social network. For example tweets are coming in large numbers all day long. These go by quickly, so most users only see those tweets that go by while they are actively using Twitter, other than those directly to them or private Direct Messages and with all the auto-Direct Messages being slung around, many do not even check their Direct Messages very often.

Through mistakes or due to electronic hick ups, people often end up no longer following some of those whose tweets they really do wish to see. So even if they like what you send on Twitter, they may suddenly no longer be receiving your tweets.

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